Wednesday, 25 March 2015

Contextual Portfolio | Steve Cutts | Inspiration

Steve Cutts is an illustrator and animator who works in London. He has previously spent several years as an illustrator at London creative agency Glueisobar working on digital projects for a wide range of clients including Coca-Cola, Google, Reebok, Magners, Kellog's, Virgin, 3, Nokia, Sony, Bacardi and Toyota. In 2012 he left Glueisobar to venture into the world of freelance and since then I've been working with production houses and agencies such as Analog Folk, Lean Mean Fighting Machine, Stink Digital, The Gaia Foundation, Athlon and Bite Global to name a few. His work has also been featured on various television channels throughout the world, including the Adult Swim network and Channel 4. He mainly works with After Effects, Photoshop, Flash and Cinema 4D.

I have chosen Steve Cutts as inspiration towards my portfolio because his work is quite satirical, crude and full of humour. His visual style is illustrative and colourful which makes it appealing to me. One of his pieces of work called 'Man' is a short animation based on the evolution of man (through the eyes of Steve Cutts). This is where I first came across his work. I found it  quite inspirational and also helpful as a project I was doing at the time was also based on showing how man has evolved/changed over time up until now, the present day.